The Importance of Patient Experience

Patients who are not satisfied with their healthcare experience, are more likely to never visit the healthcare organization again or recommend others to visit. Not only can this hurt business outcomes, but it can also negatively affect the long-term clinical outcomes of patients. However, enhancing the patient experience means more than just providing exceptional medical care. An effective patient experience requires staff to address every aspect of the care journey, including physical comfort, understanding of the process, and emotional needs.